Are you a Marketing Executive with a passion for finding and presenting the value of technical products to a wide range of stakeholders?
I am recruiting a Product Marketing Executive to join an innovative rapidly growing company with a product range utilised by a globally recognised customer base.
You will join a motivated team responsible for bringing to market a one of a kind platform, apply now for if this sounds interesting!
Role: Product Marketing Executive
As Product marketing Executive you will be responsible for:
+ Understanding target markets and the value of our product to users and buyers. Working with sales and marketing teams to communicate that value.
+ Taking ownership of new feature launches and ensuring timely communication to channel partners and customers
+ Hosting online presentations and product demonstrations to deliver marketing messages to channel partners and customers.
+ Working with the marketing team to ensure marketing campaigns are effectively targeted and emphasise high value product features
+ Researching new markets and applications for company products including the size of the market, buyers and opportunities for differentiation
+ Positioning products in the competitive landscape and communicating competitive advantages to sales teams and channel partners
As Product Marketing Executive you will have experience of:
+ Degree qualified or equivalent in a relevant discipline
+ Strong experience in product marketing or a related product or marketing role within a technical product range
+ Experience developing marketing materials and product messaging
+ Experience communicating product value propositions both internally and to external stakeholders
+ Experience analysing target markets, competitive landscapes and buyer personas
+ Experience with video or media products would be beneficial
+ Excellent verbal communication, written communication and presentation skills are paramount